DISC is a well-validated personality framework that’s based on a four-factor model, meaning that it classifies people into four different categories based on their behavioral patterns: Dominance, Influence, Steadiness, and Conscientiousness. It resembles other four-factor models that have been around for over 2,000 years.
Sales Introduction Email Template
Send B2B introduction emails that are optimized toward different personality types.
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- sales introduction >
- Sales Introduction Email Template
Concise and Formal
Subject: Expert solutions to drive [company] forward
Quick introduction: My name is [your name] and I am the [your position] at [your company]. I believe our [product/service] would be a valuable addition to your business.
Our company focuses on helping [prospect's industry] companies address [problem/issue]. Our clients have seen great success in [top benefit].
Are you available for a call this week to discuss further? [Specific time] works for me.
- [Your Name]
categories
- Sales
- Introduction
Style
- Concise
- Formal
Personality type
- Dominant-type
Casual and Concise
Subject: A friendly hello from [your company]
Guess what? We both love helping people [product solution].
You may be interested to know that some of our clients include [Client 1] and [Client 2].
I’m with [company name] and we specialize in helping other companies like yours take their [product/service] to the next level!
Let my actions speak louder than my words by allowing me to demonstrate [product/service] this week. Does [specific day] work for you?
Looking forward to speaking with you,
- [Your Name]
categories
- Sales
- Introduction
Style
- Casual
- Concise
Personality type
- Influential-type
Detailed and Casual
Subject: Let’s chat about your business goals
I hope your [day of week] is going well!
I'd like to introduce myself and [company name], a leading provider of [product/service] in the [industry] industry.
Knowing your company, I'm confident that my team and I are able to bring success to [prospect's company]'s table. We have a proven track record of helping similar companies, including [company 1], [company 2], and [company 3].
We’ve helped them achieve [benefit 1] and [benefit 2], and I’d love to see if we can help your company do the same.
Are you free to chat sometime this week to see if we can help you achieve similar results?
Thank you,
- [Your Name]
categories
- Sales
- Introduction
Style
- Detailed
- Casual
Personality type
- Steady-type
Formal and Detailed
Subject: Introducing [your company] and our innovative [product/service]
Allow me to introduce myself and [company name], a leading provider of [product/service] in the [prospect's industry] industry.
We're experts in providing [product/service] to [prospect's industry] businesses like yours. Our unique approach includes [product/service differentiation], which has helped our clients achieve:
- [benefit 1]
- [benefit 2]
- [benefit 3]
Some of our satisfied clients include [company 1], [company 2], and [company 3].
I would like to demonstrate how our [product/service] could benefit your company and share insights from our successful clients on how they set up their [product/service category].
Are you available for a 15-minute call this week on [specific day] at [specific time]?
Thank you,
- [Your Name]
categories
- Sales
- Introduction
Style
- Formal
- Detailed
Personality type
- Concientious-type
Categorizing email recipients into 4 personality types
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