DISC is a well-validated personality framework that’s based on a four-factor model, meaning that it classifies people into four different categories based on their behavioral patterns: Dominance, Influence, Steadiness, and Conscientiousness. It resembles other four-factor models that have been around for over 2,000 years.
Email Pitch to New Clients
Try email templates for new clients that are optimized toward different personality types.
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- Email Pitch to New Clients
Concise and Formal
Subject: New [product/service] release
We've released a new [product/service upgrade] that has [benefit 1] and [benefit 2]. I believe it could be a valuable addition to your current [product/service].
I’d like to set up a call to discuss further. Does [specific day] at [specific time] work for you?
- [Your Name]
categories
- Sales
- Sales pitch
Style
- Concise
- Formal
Personality type
- Dominant-type
Casual and Concise
Subject: Get the latest and greatest [product/service] upgrade
We hope you are enjoying our [Product/Service]!
Guess what new [Product/Service Upgrade] we’ve just released that we know you’re absolutely going to love?
Here’s a hint - it’s going to [enter value it will bring to client].
Want to find out more? Let me show you [product/feature] on a call this [specific day]. Does [specific time] work for you?.
Looking forward to it!
- [Your Name]
categories
- Sales
- Sales pitch
Style
- Casual
- Concise
Personality type
- Influential-type
Detailed and Casual
Subject: Improve your [KPI] with our new [product/service]
I wanted to reach out and share with you some exciting news about [your company]. Recently, we've released a new version of our [product/service] that includes [benefit 1], [benefit 2], and [benefit 3].
I believe this new version would be a great addition to your current [product/service] and would love to show you what it’s all about.
If you'd like to dive deeper into this new version and see how you can benefit from this offer, let's set aside time for a call this week to talk. How does [specific day] sound to you?
Talk to you soon,
- [Your Name]
categories
- Sales
- Sales pitch
Style
- Detailed
- Casual
Personality type
- Steady-type
Formal and Detailed
Subject: Maximize your investment: new [product/service] release
I'd like to share some exciting updates with you.
Since implementing our [product/service], we have received numerous positive feedback from our clients and have consistently seen a [xx% increase] in [KPI]. Based on this success, we have developed a new [product/service] that we believe will bring even more value to your business.
Our new [product/service] includes:
[Feature 1]
[Feature 2]
[Feature 3]
We have seen [benefit 1] and [benefit 2] from our current clients who have upgraded and believe it could be a valuable addition for you as well.
Are you open to getting the facts about our [product/service] and how it can benefit your business? We can schedule a call to discuss further so I can provide answers to any questions you may have.
Thank you,
- [Your Name]
categories
- Sales
- Sales pitch
Style
- Formal
- Detailed
Personality type
- Concientious-type
Categorizing email recipients into 4 personality types
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