About Crystal

We're a small team working at the intersection of psychology, technology, and data science.

The purpose of Crystal is to help people build stronger, more enjoyable, more effective relationships. In 2014, our team started developing software to pursue that purpose, rooting our thinking in 4 principles:

Principle #1: People are wired differently, and we can use personality models to explain those differences.

Principle #2: Everyone develops a personality archetype, but can also adapt to other archetypes with skill and effort.

Principle #3: Understanding your personality is key to making good choices about your lifestyle, job, and environment.

Principle #4: Understanding the personalities of others helps to make your relationships more comfortable and more effective.

Since then, Crystal has grown into a personality platform that provides assessments, coaching tools, and industry-leading psychometric predictions to help people communicate more effectively at work. Thousands of businesses trust Crystal to improve their communication in leadership, management, sales, recruiting, and more.

We're headquartered in Nashville, Tennessee and are backed by investors like Salesforce.com, HubSpot, CEB, and Birchmere Ventures. If you're obsessed with shipping innovative products, personality psychology, and/or building a high growth business, talk to us about joining our team!

For sales, support, and press inquiries, please send an email to [email protected]

Crystal is free to use with your friends and connections.

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