Buyer Profiles
Priced to your team and volume
- Personality-aware buyer profiles
- Meeting-prep briefs and follow-up guidance
- Prospect volume sized to your team
- LinkedIn connector and Crystal for Chrome
- HubSpot connector
- Team billing and onboarding
Products and Pricing
Pick a plan for yourself, your company, your sales team, or your product.
Crystal
30x cheaper than a professional coach. 2x fewer mistakes than ChatGPT and Claude. Every assessment is free; Premium is the advice, across Personality, Career, Relationships and Future.
App by app
Every assessment is free. Premium is the advice Crystal writes from them.
Personality
Who you are.
Premium Features
Free Features
Career
What you do for work.
Premium Features
Free Features
Relationships
Who's around you.
Premium Features
Free Features
Future
Where you're going.
Premium Features
Free Features
Crystal for Chrome is part of Premium. Personality on every LinkedIn profile and your coach on every new tab.
About Crystal for ChromeCrystal Premium Team: $49 per seat, per month. An admin buys it from billing settings in the app, seats assign as people join, and every member’s full profile is shared with the team by default.
Create an accountCrystal Assessments
Pick a purpose, add participants, and get the report you would have spent two hours preparing: individuals, pairs, teams, conflict, onboarding, or meetings.
Participants take only the assessments your program uses, and never need a license of their own.
Every tier includes DISC or all six frameworks and every report type: team, one-on-one, individual, conflict, onboarding and meeting. Larger programs are quoted per team. Tell us how many people you need to include.
About Crystal AssessmentsCrystal Buyer Profiles
Every prospect becomes a personality-aware buyer profile, a meeting-prep brief, and follow-up guidance, before the call instead of after it.
Set up with each team. There is no self-serve checkout.
Buyer Profiles
Priced to your team and volume
Personality API
The Personality API puts validated DISC profiles and communication guidance into your product, your research, or the agents that write on your behalf.
REST v4 and MCP
Profiles
Look up a person by email, LinkedIn URL, or name and company, or create a new profile asynchronously. Returns a validated DISC type, archetype, and traits.
Playbooks
Communication advice, selling-to guides, and a relationship matrix across a group of profiles.
Adaptation
Send a drafted email and get it rewritten for the reader, or get a free personality-tuned prompt for your own model.
MCP server
The same tools inside Claude, ChatGPT, Copilot, and any MCP-compatible agent framework.
Credit-based: pay per profile created and per read. Start self-serve with a key, then talk to sales for volume terms. See the Personality API.
The advice Crystal writes from your assessments. For your personality: insights written from the results on your profile, the full guide library, and a PDF of your profile. For your career: what your career adds up to, where it could go next, the kind of work that suits you, and which skills to grow. For your relationships: predicted assessments on LinkedIn with no limit, comparisons with anyone, and briefings before your meetings. For your future: a first step for each goal every morning, whether your days are bringing you closer to them, a memo after every warm-up and cool-down, and a weekly and monthly memo. $49 a month, cancel anytime.
Take every assessment, as often as you like, and keep every result, your streak and your history. You also get your profile, showing the results you choose, up to 10 contacts, every Vision assessment with your goals and practices, and your annual memo every year. On top of that, Crystal writes 1 free sample of each kind of advice: a morning and an evening memo, a weekly, monthly and quarterly memo, a memo on an assessment like Skills or Stress, a guide, and how to work with 1 person. Crystal for Chrome predicts up to 10 people on LinkedIn before it asks you to go Premium. None of it expires.
Crystal has no timed trial. Every assessment is free for good, and instead of a trial you get 1 free sample of each kind of advice Crystal writes, with no card and no clock. After each sample, that kind of advice is Premium.
Both. Crystal Premium is $49 a month, or $490 a year (about $41 a month, roughly two months free for paying up front). Annual billing on Crystal Assessments saves about 17%, also roughly two months free, and the annual plan gives you the full year of participants and reports up front. Either way you can cancel anytime.
Capacity, not features. Basic fits individual use, Pro fits power users, and Max is for teams that don’t want to think about limits. Limits reset at the start of each billing cycle, and larger programs are quoted per team.
Everything you made stays yours, and your assessments stay free. Guides stop updating, your profile insights stop showing to anyone else, and Crystal stops writing your daily memos. Resubscribe anytime and pick up where you left off.
Yes, that is Crystal Premium Team: $49 per seat, per month, the same price as Premium. An admin buys it from billing settings in the app, seats assign as members join, and every member's full profile is shared with the team by default.
No. Buyer Profiles, Crystal Assessments (for your teams or clients) and the Personality API are sold separately, and none of them requires Premium. Buyer Profiles are set up per team, Assessments starts at $99 a month, and the API starts with self-serve credits.
Request a demoCreate an API key on the developer dashboard. The API and MCP server are credit-based: you pay per profile created and per read, re-reads in the same billing cycle are free, and the prompt endpoint costs nothing. Larger volumes and enterprise terms go through sales.
See the Personality APITalk to us
Sign up and tell Crystal about your team, your clients or what you are building. Crystal’s team will help you find the right Buyer Profiles or Assessments plan, or size Personality API volume with you.
Request a demo